AskThePods › Ecommerce BraintrustEcommerce Braintrust Retail Media / Ecommerce
About Ecommerce Braintrust The Ecommerce Braintrust podcast delivers incisive, high-signal analysis for ecommerce operators and Shopify merchants navigating the complexities of retail media and marketplace dynamics. Tune into Ecommerce Braintrust for deep dives into critical strategic shifts, such as understanding true SKU-level profitability on Amazon, a must-master concept for sustainable growth and negotiation leverage [1] . The show also unpacks sophisticated advertising strategies, revealing how Amazon DSP ’s integrations with major streaming platforms like Roku and Disney+ enable highly effective CTV advertising, leveraging first-party data for unparalleled reach and closed-loop attribution across the open internet [2] . Furthermore, stay ahead of the curve with timely updates on Amazon's evolving ecosystem, including inventory management best practices, advanced advertising tools like Amazon Marketing Cloud (AMC) , and emerging opportunities for creator partnerships, equipping you with actionable intelligence to optimize your Amazon strategies [3] . For anyone serious about mastering retail media, Ecommerce Braintrust cuts through the noise with expert insights. Explore the episode list below for more.
How to Prepare for Amazon Prime Day 2026 With Carel van Rooyen and Michael Childers of Acadia - Episode 432 Best of 2025 | Replay: Vendor P&L Proliferation - Why It's Happening and Why It Matters - Episode 424 Making Sense of Amazon DSP's Integrations with Roku, Disney, Netflix, and the Open Internet With Pat Petriello of Acadia - Episode 415 Listen on Spotify Apple Podcasts YouTube Website
Recent episodes How to Prepare for Amazon Prime Day 2026 With Carel van Rooyen and Michael Childers of Acadia - Episode 432 — May 5, 2026 How to Prepare Your PDP for the Agentic Commerce Era with Lauren Livak Gilbert of Digital Shelf Institute - Episode 431 — Apr 20, 2026 The Retail Roundup - The AI Corner, Prime Day Cutoffs & the ADSP Upgrade You Might Have Missed - Episode 430 — Apr 7, 2026 Amazon's Quiet AI Shift: What Sponsored Product Prompts Mean for Brands - Episode 429 — Mar 24, 2026 The Retail Roundup - Prime Day Shifts, AI Search Momentum, and Amazon's Expanding DSP Playbook - Episode 428 — Mar 10, 2026 A Dozen Experts. Two Questions. Big Predictions on the Future of Retail with Kiri Masters - Episode 427 — Jan 20, 2026 Best of 2025 | Replay: The Maturation of AMC for Sponsored Ads - Episode 426 — Jan 13, 2026 Best of 2025 | Replay: Winning Search, Unlocking Reviews, and the ROI of Content With Profitero's Mike Black - Episode 425 — Jan 6, 2026 Best of 2025 | Replay: Vendor P&L Proliferation - Why It's Happening and Why It Matters - Episode 424 — Dec 30, 2025 The Retail Round-Up - Seller Challenges, Nielsen, and the Path to AI Monetization - Episode 423 — Dec 16, 2025 Open Auction? Deals? How to Buy Media on Amazon's DSP with Ross Walker & Danilo Alvares - Episode 422 — Dec 9, 2025 Black Friday & Cyber Monday 2025 Recap With Team Acadia - Episode 421 — Dec 5, 2025 unBoxed 2025: What You Need to Know With Ross Walker and Pat Petriello - Episode 420 — Nov 24, 2025 The Democratization of Brand Building on Amazon With Chris Conetta of Amazon | Live at unBoxed - Episode 419 — Nov 18, 2025 Creator Connections Has Changed. Should You? With Adam French of Acadia - Episode 418 — Nov 11, 2025 The Retail Round-Up - Twitch Is Shoppable, Spotify Is (More) Buyable, and FBA Fees Get Scrutable - Episode 417 — Nov 4, 2025 Why Q4 2025 Hits Different Shahrez Anjum and Laurie Tovo of Acadia - Episode 416 — Oct 28, 2025 Making Sense of Amazon DSP's Integrations with Roku, Disney, Netflix, and the Open Internet With Pat Petriello of Acadia - Episode 415 — Oct 21, 2025 Prime Big Deal Days 2025 Recap - Episode 414 — Oct 13, 2025 The Retail Round-Up - AMC for All, Commingling for None, and Creators Get Paid - Episode 413 — Oct 7, 2025 Operationalizing Influencers and Other Lessons from Kelsey Knight of Slumberkins - Episode 412 — Sep 30, 2025 Same Goal, Different Game: Framing the Value of Amazon, Instacart & Walmart with Ross Walker & Damiano Ciarrocchi - Episode 411 — Sep 23, 2025 Start With the Shopper - Lessons in Growth with Scott Lester of eos - Episode 410 — Sep 16, 2025 The Retail Round-Up - Rufus Remembers, the Variation Collapse That Wasn't, and the Shifting RMN Ad Tech Allegiances - Episode 408 — Sep 2, 2025 AI is Changing Your Shopper Journey With Chris Perry of Firstmovr - Episode 407 — Aug 26, 2025 The "Digitally Influenced Shopper Report" and the Breakdown of Online vs. In-store With Mike Black From Profitero+ - Episode 406 — Aug 19, 2025 The Retail Round-Up - Vendor Gets BTPs, Vine Gets Retail Ready-Er, and I Know How Much OLV You Watched Last Summer - Episode 404 — Aug 5, 2025 Are You Still Using DSP Like It's 2023? With Pat Petriello of Acadia - Episode 403 — Jul 29, 2025 Rufus Is Here…Are Brands Doing Anything? With Russ Dieringer From Stratably - Episode 402 — Jul 22, 2025 Prime Day 2025, Unpacked: 4 Days, 4 Experts - Episode 401 — Jul 15, 2025 The Retail Round-Up - Amazon Tightens Up, Walmart Catches Up, and a Post-Posts World - Episode 400 — Jul 8, 2025 Crave-Worthy Nutrition: TRUBAR 's Path from Concept to Shelf | Category Disruptors - Erica Groussman of TRUBAR - Episode 399 — Jul 1, 2025 From Family Recipe to Challenger Brand | Category Disruptors - Laurel Orley of Daily Crunch - Episode 398 — Jun 24, 2025 Fueling Families, Driving Growth: The Recipe Behind the #1 Brand on Instacart | Category Disruptors - Anouck Gotlib of Belgian Boys - Episode 397 — Jun 17, 2025 The Mission That Built a $100 Million CPG Brand | Category Disruptors - Loren Castle of Sweet Loren's - Episode 396 — Jun 10, 2025 The Retail Round-Up - "AI Eats My Listing" - Episode 395 — Jun 3, 2025 The Maturation of AMC for Sponsored Ads with Ross Walker and Carlos Sastre - Episode 394 — May 26, 2025 A New Framework for Content Scoring with Gary Hammerschlag - Episode 393 — May 20, 2025 Why This Year's Prime Day Ad Strategy Needs to Be Different | Part 2 with Damiano Ciarrocchi - Episode 392 — May 13, 2025 The Retail Round-Up - "Agentic" Has Entered the Chat - Episode 391 — May 6, 2025 Looking Forward to Prime Day | Part 1 - with Joanna Otto & Predrag Vetnic - Episode 390 — Apr 29, 2025 Bridging Gaps and Breaking Silos - How IT Drives Growth with Lauren Livak Gilbert & Jon Harding - Episode 389 — Apr 22, 2025 Moving From the 5% to the 95% - The Principles of Demand Generation With Pat Petriello - Episode 388 — Apr 15, 2025 A Primer on Optimizing for Rufus and AI-Driven Search with Julian Galindo & Predrag Vetnic - Episode 387 — Apr 8, 2025 The Retail Round-Up - "You Complete Me" - Episode 386 — Apr 1, 2025 Vendor P&L Proliferation - Why It's Happening and Why It Matters with Armin Alispahic - Episode 385 — Mar 25, 2025 The State of Lower Funnel Media + 4 Tactics to Minimize Leakage with Ross Walker - Episode 384 — Mar 18, 2025 Breaking Down Barriers: Cross-Functional Success in E-Commerce With Robert Estill - Episode 383 — Mar 11, 2025 The Retail Round-Up - Slap a Plus on It - Episode 382 — Mar 4, 2025 Winning Search, Unlocking Reviews, and the ROI of Content With Profitero's Mike Black - Episode 381 — Feb 25, 2025