Ios 15 Email Privacy Changes

Answer

Explores the impact of Apple's ongoing privacy updates, including MPP and Link Tracking Protection, on email and SMS marketing strategies.

Source: EP 24: Navigating iOS and Privacy Changes: Email & SMS Marketing in a New Era on Send It!.

Top episodes

1. 1. EP 24: Navigating iOS and Privacy Changes: Email & SMS Marketing in a New Era

   Send It!

   Explores the impact of Apple's ongoing privacy updates, including MPP and Link Tracking Protection, on email and SMS marketing strategies.

2. 2. 120. [BIZ BITE] What Email Metrics are Impacted by iOS15?

   eCommerce Badassery

   A follow-up look at iOS 15 one year later, clarifying confusion regarding email metrics, reporting changes, and new performance benchmarks.

3. 3. Open Rates are Dead! Email Marketing is changing | #023 Claus Lauter

   Ecommerce Coffee Break

   Discusses how the iOS 15 Mail Privacy Protection updates fundamentally change email marketing by making open rates unreliable.

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