Michelle Evans discusses balancing customer value with immersive tech like AR and VR for virtual try-ons and store tours.
Michelle Evans discusses balancing customer value with immersive tech like AR and VR for virtual try-ons and store tours.
Matt Maher explores emerging tech including AR and the metaverse to help brands resonate with modern consumers.
Neil Redding discusses how AR enables 'contextual commerce' and the shift from high-level discussion to innovative retail application.