Michelle Evans discusses balancing customer value with immersive tech like AR/VR store tours and product visualization.
Michelle Evans discusses balancing customer value with immersive tech like AR/VR store tours and product visualization.
Neil Redding explores how Augmented Reality is driving 'contextual commerce' and creating phygital retail experiences.
Melissa Minkow discusses the 'Connected Retail Report,' focusing on using AR to bridge the gap between online and offline shopping.