Unified Customer Platforms

Answer

Experts discuss the major shift from omnichannel to 'One View of the Customer' and Unified Commerce as the primary goal for 2025.

Source: Top Tip for eCommerce Growth in 2025 feat. 9 experts on eCommerce MasterPlan.

Top episodes

1. 1. Top Tip for eCommerce Growth in 2025 feat. 9 experts

   eCommerce MasterPlan

   Experts discuss the major shift from omnichannel to 'One View of the Customer' and Unified Commerce as the primary goal for 2025.

2. 2. LIVE @ Google Marketing Live: The Infrastructure Connecting Your Agent to 60 Billion Products

   Future Commerce

   Live from Google Marketing Live 2026, this episode explores the infrastructure and CDPs required to connect merchant data to AI agents.

3. 3. Are Brands Closing the Connected Retail Gap?

   Retail Remix

   Discusses CI&T’s Connected Retail Report and how brands are attempting to bridge the gap between online and offline customer data.

← Search again on AskThePods