Focuses on post-BFCM strategies to nurture high-intent buyers into loyal customers using lifecycle marketing.
Focuses on post-BFCM strategies to nurture high-intent buyers into loyal customers using lifecycle marketing.
Discusses radical personalization and automated segmentation to optimize conversions based on user behavior and intent.
Explores using chatbots to build massive customer lists and the role of inbound and permission marketing in ecommerce growth.