Conversion Api

Answer

Focuses on the introduction of the Conversion API (CAPI) and preparing for BFCM amidst tracking changes.

Source: Ep 37: 🔪🚀28-Days Later, Conversion API, SnapChat and BFCM Prep on DTC Podcast.

Top episodes

1. 1. Ep 37: 🔪🚀28-Days Later, Conversion API, SnapChat and BFCM Prep

   DTC Podcast

   Focuses on the introduction of the Conversion API (CAPI) and preparing for BFCM amidst tracking changes.

2. 2. Ep 97: iOS14.5 is LIVE — and this is how you’ll survive

   DTC Podcast

   A deep dive into surviving iOS 14.5 tracking limitations using CAPI and other server-side strategies.

3. 3. Ep 109: AKNF - Google and Facebook Ads in the Post iOS14.5 Landscape

   DTC Podcast

   Discusses navigating the Google and Facebook Ads landscape using CAPI and new attribution metrics.

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