Focuses on the introduction of the Conversion API (CAPI) and preparing for BFCM amidst tracking changes.
Focuses on the introduction of the Conversion API (CAPI) and preparing for BFCM amidst tracking changes.
A deep dive into surviving iOS 14.5 tracking limitations using CAPI and other server-side strategies.
Discusses navigating the Google and Facebook Ads landscape using CAPI and new attribution metrics.