Consumer Confidence Trends

Answer

Analyzes the divergence between rising ecommerce revenue and declining consumer confidence using the latest DTC Index data.

Source: Is Ecommerce Finally Rebounding? Here’s What the Data Says. on Ecommerce Playbook.

Top episodes

1. 1. Is Ecommerce Finally Rebounding? Here’s What the Data Says.

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   Analyzes the divergence between rising ecommerce revenue and declining consumer confidence using the latest DTC Index data.

2. 2. D2C Brands Grew 15% in H1 (But At What Cost)

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   Breaks down H1 2026 performance data and the latest signals from the D2C Consumer Confidence Index regarding savings vs. spending.

3. 3. Tariffs, Sentiment & Spending: What the Data Says About Q2

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   A deep dive into Q1 2025 data, exploring how macroeconomic signals and consumer sentiment trends are impacting brand performance.

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