Average Order Value (Aov) Improvement

Answer

A deep dive into setting AOV targets, using free shipping thresholds effectively, and how product pricing influences order value.

Source: 361. What's a Good AOV? How to Set Realistic Goals + Smart Free Shipping Thresholds on eCommerce Badassery.

Top episodes

1. 1. 361. What's a Good AOV? How to Set Realistic Goals + Smart Free Shipping Thresholds

   eCommerce Badassery

   A deep dive into setting AOV targets, using free shipping thresholds effectively, and how product pricing influences order value.

2. 2. EP 20: The Secret to Higher AOV: Cross-Selling and Upselling with Email & SMS in eCommerce

   Send It!

   Focuses on using Email and SMS marketing to drive cross-sells and upsells, directly increasing the average revenue per order.

3. 3. The Highest Impact Meta Ad Creatives Types That Are Driving Results Right Now → Lachezar Voynov

   2X eCommerce Podcast

   Explores high-impact Meta ad creatives and specific on-site offer structures that drove a 30% increase in AOV.

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