Explores how 3D and AR are reshaping customer interactions via photorealistic product configurators and virtual 'try before you buy' models.
Explores how 3D and AR are reshaping customer interactions via photorealistic product configurators and virtual 'try before you buy' models.
Discusses the 'Connected Retail Report' and how brands use AR to bridge the gap between online and offline shopping channels.
An interview with Neil Redding about the shift from AR theory to practical implementation in driving contextual commerce.