Trademark infringement is the unauthorized use of a trademark or service mark on competing or related goods and services, which is likely to cause confusion, deception, or mistake about the source of the goods or services [2]. For ecommerce businesses, particularly those operating on platforms like Amazon, understanding and preventing trademark infringement is paramount to avoiding costly legal battles and account suspensions [1]. Proactive measures, such as registering your brand’s trademark, are crucial for safeguarding intellectual property and ensuring long-term success [2]. Even seemingly minor details, such as keyword choices in product listings, can inadvertently lead to trademark disputes or trigger platform-imposed penalties like account bans if they misclassify products or infringe on existing intellectual property [1]. Navigating this complex legal landscape requires vigilance and a solid understanding of intellectual property rights, enabling sellers to operate confidently and mitigate risks in their businesses [3]. This includes being prepared to defend against larger entities and understanding the nuances of legal pitfalls specific to online marketplaces [3]. We’ve curated episodes that dive deeper into the world of trademark infringement and how to protect your brand.