Arjun Paul discusses how Shopify brands can transition from low-engagement email and SMS to WhatsApp for commerce and marketing.
Arjun Paul discusses how Shopify brands can transition from low-engagement email and SMS to WhatsApp for commerce and marketing.
Giorgio Pagliari explains how Spoki uses WhatsApp and AI to move from clicks to conversations, boosting engagement and sales.
A deep dive into how WhatsApp is evolving from a support tool to a primary sales and marketing channel for Shopify brands.