Explores the rise of AI-generated personalities (virtual influencers) used by tech giants like TikTok and Alibaba to enhance immersive commerce.
Explores the rise of AI-generated personalities (virtual influencers) used by tech giants like TikTok and Alibaba to enhance immersive commerce.
CEO Diego Mandelbaum discusses brand growth strategies, including the use of owned digital avatars as reliable, scandal-free influencers.
Discusses the intersection of AI, deep fakes, and commerce, focusing on how AI-generated faces and models are beginning to impact brand marketing and personalization.