Explores strategic Meta levers for Q4, focusing on building momentum and improving conversion rates during the holiday season.
Explores strategic Meta levers for Q4, focusing on building momentum and improving conversion rates during the holiday season.
A 'Pilothouse Playbook' episode detailing aggressive moves to scale and optimize conversion rates during peak shopping days.
A deep dive into iOS 14.5 tracking changes, focusing on the Facebook Conversions API (CAPI) and attribution challenges.