Sasha Murrie of Journeyflow discusses increasing profits by identifying and fixing friction points in the customer journey based on 15 years of eCommerce experience.
Sasha Murrie of Journeyflow discusses increasing profits by identifying and fixing friction points in the customer journey based on 15 years of eCommerce experience.
Hosts Jimmy Kim and Chase Dimond break down strategies for optimizing email and SMS journeys to drive conversions during Black Friday and Cyber Monday.
GetResponse CMO Aleksandra Korczynska joins the podcast to discuss the importance of journey optimization and provides a framework for eCommerce businesses to follow.