Survey Design

Answer

Jeremiah Prummer of KnoCommerce explains how to use customer surveys to gather zero-party data and improve conversion rate optimization.

Source: Beyond Demographics: Scale Profits Using These Next-Level Customer Insights With Jeremiah Prummer on Up Arrow Podcast.

Top episodes

1. 1. Beyond Demographics: Scale Profits Using These Next-Level Customer Insights With Jeremiah Prummer

   Up Arrow Podcast

   Jeremiah Prummer of KnoCommerce explains how to use customer surveys to gather zero-party data and improve conversion rate optimization.

2. 2. Ex-PepsiCo Strategist Unveils Brand Positioning Frameworks that Transform DTC Brands → Kathy Guzmán Galloway

   2X eCommerce Podcast

   Ex-PepsiCo strategist Kathy Guzmán Galloway discusses brand positioning and the importance of avoiding bias in survey design and consumer questions.

3. 3. Removing Buyer Friction Through Direct Feedback | Jason Zigelbaum | ZigPoll | Bonus Episode

   Honest Ecommerce

   Jason Zigelbaum, founder of survey tool Zigpoll, discusses removing buyer friction and segmenting users through direct feedback mechanisms.

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