An e-commerce data expert explains how to analyze marketing data, specifically focusing on the nuance and calculation of repeat purchase rates.
An e-commerce data expert explains how to analyze marketing data, specifically focusing on the nuance and calculation of repeat purchase rates.
The CEO of a retention marketing agency discusses strategic lifecycle marketing and how to accurately measure repeat purchase behaviors beyond basic metrics.
Analysis of data from 17,000 Shopify brands, revealing benchmarks for healthy repeat purchase rates and the app stacks that power high-growth stores.