Public Relations

Answer

Founder of LaRue PR Jessy Klein-Fofana discusses creating media moments and maintaining brand visibility year-round through digital PR and strategic pitching.

Source: Creating Media Moments with A PR Expert on Shopify Masters.

Top episodes

1. 1. Creating Media Moments with A PR Expert

   Shopify Masters

   Founder of LaRue PR Jessy Klein-Fofana discusses creating media moments and maintaining brand visibility year-round through digital PR and strategic pitching.

2. 2. The PR Playbook Your eComm Brand Can’t Afford to Ignore I Chelsea Cucinotta I Honey Buzz PR

   eCommerce Australia

   Chelsea Cucinotta from Honey Buzz PR breaks down the essential PR playbook for eCommerce brands, emphasizing the importance of relationship management and public engagement.

3. 3. The PR Playbook from DTC Companies' Favorite Agency

   Shopify Masters

   Lauren Kleinman, founder of Dreamday, shares PR strategies used by top DTC companies, focusing on the intersection of media outreach, affiliate marketing, and brand storytelling.

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