Ritu Java discusses Amazon advertising strategies, specifically addressing the 'cold start' in product seeding and using data to break through initial launch barriers.
Ritu Java discusses Amazon advertising strategies, specifically addressing the 'cold start' in product seeding and using data to break through initial launch barriers.
Jim Huffman outlines 23 steps to scale Shopify stores, covering the essential pre-launch and early-stage tactics to build social proof for new products.
An episode focused on why new product launches fail to gain traction and a 4-step system to ensure they sell out, including influencer outreach strategies.