Ppc Campaign Structure

Answer

Retail media experts Jordi Beltran and Carlos Sastre discuss modern Amazon bidding, focusing on campaign architecture and budget distribution.

Source: A Modern Approach to Bidding with Jordi Beltran and Carlos Sastre - Episode 348 on Ecommerce Braintrust.

Top episodes

1. 1. A Modern Approach to Bidding with Jordi Beltran and Carlos Sastre - Episode 348

   Ecommerce Braintrust

   Retail media experts Jordi Beltran and Carlos Sastre discuss modern Amazon bidding, focusing on campaign architecture and budget distribution.

2. 2. E557: 10 Strategies for Reducing Stupid PPC Spend

   The EcomCrew Ecommerce Podcast

   Dave Bryant shares 10 strategies to reduce wasted PPC spend, highlighting the critical role of campaign structure in optimization.

3. 3. AD TALKS: Advanced PPC Budget Allocation

   Seller Sessions

   Melissa explores advanced budget allocation for Amazon PPC, including the foundational importance of campaign structure.

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