Explores why top Shopify brands are shifting budgets to postcards, focusing on the high ROI and cost-effectiveness of direct mail compared to struggling digital ad channels.
Explores why top Shopify brands are shifting budgets to postcards, focusing on the high ROI and cost-effectiveness of direct mail compared to struggling digital ad channels.
Andrew Faris and the hosts discuss underrated growth tactics, featuring a deep dive into direct mail strategy and PostPilot's role in scaling brands.
Steve Chou discusses the massive opportunity in direct mail for 2023, citing specific statistics on response rates and consumer preferences for physical mail.