Post-Launch Strategy

Top 3 podcast episodes answering this question on AskThePods · executing a successful post-launch strategy.

Answer

Jim Huffman details a 3-phase launch framework (pre, during, and post) based on his brand Neat's success, focusing on what to do after the initial product sell-out.

Source: The Sold-Out Playbook: How Our Brand (Neat) Sold-Out in 30 Days (#178) on The Shopify Growth Show.

Top episodes

  1. 1. The Sold-Out Playbook: How Our Brand (Neat) Sold-Out in 30 Days (#178)

    The Shopify Growth Show

    Jim Huffman details a 3-phase launch framework (pre, during, and post) based on his brand Neat's success, focusing on what to do after the initial product sell-out.

  2. 2. The Black Friday / Cyber Monday Playbook for 2024 (#189)

    The Shopify Growth Show

    Focuses on the BFCM (Black Friday Cyber Monday) cycle, specifically detailing proactive post-launch strategies and reminders to maintain customer momentum.

  3. 3. 126. [BIZ BITE] Why Don’t I Get a Lot of Traction When I Launch a New Product?

    eCommerce Badassery

    Teaches a 4-step system for product launches, emphasizing post-launch analysis and optimization to fix lack of traction and drive sustained sales.

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