The hosts review 2025 DTC predictions, focusing on AI impacts, global team shifts, and category/platform expansion strategies for scaling brands.
The hosts review 2025 DTC predictions, focusing on AI impacts, global team shifts, and category/platform expansion strategies for scaling brands.
A discussion on setting 2026 goals, analyzing platform updates from Shopify, and navigating incrementality and Amazon brand bidding.
Explores the ecommerce content flywheel, specifically moving across platforms from Meta to TikTok and organic to paid channels.