Performance Marketing Trends

Answer

Enterprise brands discuss the next phase of AI implementation in marketing, focusing on ROI measurement and AdTech trends beyond basic generation.

Source: Bonus: How DÔEN, Origin & Universal Ads Actually Implement AI w/o Losing Their Brand | Whalies Panel on DTC Podcast.

Top episodes

1. 1. Bonus: How DÔEN, Origin & Universal Ads Actually Implement AI w/o Losing Their Brand | Whalies Panel

   DTC Podcast

   Enterprise brands discuss the next phase of AI implementation in marketing, focusing on ROI measurement and AdTech trends beyond basic generation.

2. 2. S14 E1: How Affiliates and Creators Are Redefining Brand Marketing (with Aaron Paul, Co-founder of Paul Street)

   Limited Supply

   Explores how affiliate networks and creators are redefining performance marketing, moving beyond traditional Facebook ads to scale brands.

3. 3. Ugly Ads Perform Best, Marketer Says (Replay)

   Ecommerce Conversations

   Facebook advertising consultant Barry Hott explains the 'Ugly Ads' trend and why high-production creative often fails compared to authentic-feeling content.

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