Performance Marketing Analytics

Answer

Industry experts discuss implementing AI to drive performance and ROI measurement for major brands like DÔEN and Origin.

Source: Bonus: How DÔEN, Origin & Universal Ads Actually Implement AI w/o Losing Their Brand | Whalies Panel on DTC Podcast.

Top episodes

1. 1. Bonus: How DÔEN, Origin & Universal Ads Actually Implement AI w/o Losing Their Brand | Whalies Panel

   DTC Podcast

   Industry experts discuss implementing AI to drive performance and ROI measurement for major brands like DÔEN and Origin.

2. 2. Ep 609: The New Rules for Meta Attribution (and the setting you need to test NOW)

   DTC Podcast

   Focuses on the shifting landscape of Meta attribution and how to correctly interpret performance marketing analytics in a modern ecosystem.

3. 3. Ep 447: C-Suite Exclusive: How to Build a Mathematical Model that Leads to your Growth Goals with Sarah Carusona from Alpha Lion

   DTC Podcast

   A C-suite perspective on building mathematical models that link performance marketing data directly to business growth goals.

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