Ben Jackson of Klaviyo discusses how brands evolve their omnichannel strategies through sophisticated CRM systems and relationship building at scale.
Ben Jackson of Klaviyo discusses how brands evolve their omnichannel strategies through sophisticated CRM systems and relationship building at scale.
Recorded live at BigSummit, experts from Attentive and BigCommerce discuss the evolution from traditional omnichannel to a new 'omnimodal' consumer behavior.
Nine experts provide tips for 2025, emphasizing the move from basic omnichannel to the implementation of Unified Commerce for a single view of the customer.