Jessy Klein-Fofana, founder of LaRue PR, explains how to build a PR strategy that secures consistent media coverage and tracks its impact on brand growth.
Jessy Klein-Fofana, founder of LaRue PR, explains how to build a PR strategy that secures consistent media coverage and tracks its impact on brand growth.
Andrew Gerrie shares media strategies for outdoor brands, focusing on PR, celebrity connections, and gifting products to journalists for eCommerce growth.
PR coach Gloria Chou explains how to align PR with ecommerce goals, find creative pitch angles, and identify the right journalists for media coverage.