Jake Madoff discusses the importance of diversifying off Amazon paid marketing channels to build direct customer relationships and brand security.
Jake Madoff discusses the importance of diversifying off Amazon paid marketing channels to build direct customer relationships and brand security.
Richard Gaffin and Taylor Holiday break down why spending more often yields the same results, identifying channel diversification as a primary complexity and factor.
John Roman of BattlBox discusses subscription models and the strategic necessity of diversifying marketing channels beyond a single platform.