Jimmy Kim, Chase Dimond, and Michael Epstein discuss unified retention tactics across email, SMS, and direct mail, focusing on ROI and attribution.
Jimmy Kim, Chase Dimond, and Michael Epstein discuss unified retention tactics across email, SMS, and direct mail, focusing on ROI and attribution.
Mike Manheimer joins the hosts to discuss holistic retention strategies, LTV, and modern direct mail tactics for acquisition and retention.
Explores why top Shopify brands are shifting budget to postcards due to the breakdown of digital attribution and paid acquisition.