Modern Mammals founders discuss building a hair care brand by identifying a specific gap in the market and using lean startup principles.
Modern Mammals founders discuss building a hair care brand by identifying a specific gap in the market and using lean startup principles.
Jim Cockrum discusses how Amazon sellers can identify huge opportunities by finding niches with unmet needs and observing 'irrational' shopper behavior.
Seasoned Amazon seller Sharon Even provides her 2023 perspective on product research, emerging consumer interests, and market shifts.