Modern Mammals founders discuss building a standout hair care brand by identifying niche market gaps and iterating on product development.
Modern Mammals founders discuss building a standout hair care brand by identifying niche market gaps and iterating on product development.
Explores finding 'irrational' shopper opportunities on Amazon by identifying market gaps through competitor and customer behavior analysis.
Veteran Amazon seller Sharon Even outlines strategies for product research in 2023 and beyond, focusing on gap analysis and emerging interests.