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Eli Weiss chats with Michael Bair, SVP of CX at FIGS, about building a world-class customer experience team and calculating the ROI of CX initiatives.

Source: S1 E10: CX as a Career, Surprise & Delight, & Calculating ROI on CX with Michael Bair on Down To Chat.

Top episodes

1. 1. S1 E10: CX as a Career, Surprise & Delight, & Calculating ROI on CX with Michael Bair

   Down To Chat

   Eli Weiss chats with Michael Bair, SVP of CX at FIGS, about building a world-class customer experience team and calculating the ROI of CX initiatives.

2. 2. S2 E5: Our Biggest Mistakes & Learnings, Why Founders Fail, and Squirrelly Data

   Down To Chat

   Cody and Eli discuss CRO, biggest mistakes in DTC, and technical marketing setups including email flows and data cohorts.

3. 3. S3 E10: “Most Retention Marketing Destroys Value” and other Retention Hot Takes with Alex G

   Down To Chat

   Alex Greifeld joins Cody and Eli to challenge common retention marketing myths and discuss sustainable ecommerce growth strategies.

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