Philip Inghelbrecht, CEO of Tatari, explains how Shopify brands can leverage linear and streaming TV advertising through data and analytics.
Philip Inghelbrecht, CEO of Tatari, explains how Shopify brands can leverage linear and streaming TV advertising through data and analytics.
BYLT Basics and Tatari discuss using TV advertising for brand building and incremental growth, moving beyond simple awareness to profitability.
Roku's Head of Innovation discusses the democratization of TV advertising through self-serve platforms and how to diversify marketing channels.