Lifetime Gross Profit Per Customer

Answer

Alex Hormozi breaks down the concept of Lifetime Gross Profit (LTGP), calling it the 'arms race' of business and explaining how to calculate it.

Source: 11. Lifetime Gross Profit LTGP | $100M Lost Chapters Audiobook on The Game with Alex Hormozi.

Top episodes

1. 1. 11. Lifetime Gross Profit LTGP | $100M Lost Chapters Audiobook

   The Game with Alex Hormozi

   Alex Hormozi breaks down the concept of Lifetime Gross Profit (LTGP), calling it the 'arms race' of business and explaining how to calculate it.

2. 2. 7 Business Concepts You've Never Heard of (But Will Make You LOTS of Money) | Ep 656

   The Game with Alex Hormozi

   Alex Hormozi discusses seven business concepts including a detailed breakdown of calculating LTGP based on customer retention and margin.

3. 3. LTV vs CAC: The Ratio That Runs Everything | Ep 889

   The Game with Alex Hormozi

   An explanation of why LTGP is a more accurate measure than LTV, focusing on the ratio between customer acquisition costs and lifetime profit.

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