Explores channel expansion strategies using the David Protein bar launch as a case study for strategic business moves and licensing-style partnerships.
Explores channel expansion strategies using the David Protein bar launch as a case study for strategic business moves and licensing-style partnerships.
Focuses on leveraging partnership ads on Meta to tap into existing audiences, a digital form of licensing brand credibility and reach.
Covers high-level strategy and digital product's role in growth, including competitive responses to massive brand visibility deals like the Super Bowl.