Legacy Brand Digital Transformation

Answer

Mars, Inc. discusses the digital transformation of the iconic M&M’S brand through experience innovation.

Source: How M&M’S Sweetened the Digital Experience with Composable Commerce on Retail Remix.

Top episodes

1. 1. How M&M’S Sweetened the Digital Experience with Composable Commerce

   Retail Remix

   Mars, Inc. discusses the digital transformation of the iconic M&M’S brand through experience innovation.

2. 2. 404. How Taco Bell uses digital innovation to highlight human connection

   Retail Gets Real

   Taco Bell’s Dane Mathews discusses blending human connection with digital innovation to evolve the brand.

3. 3. MillerKnoll's VP of E-Commerce Shares a Look Into its Digital CX Technology

   Total Retail Talks

   MillerKnoll's VP of E-Commerce discusses digital CX technology and the integration of digital across its collective of brands.

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