Legacy Brand Digital Transformation

Answer

Mars, Inc. discusses the digital transformation of the iconic M&M’S brand using composable commerce and agile processes.

Source: How M&M’S Sweetened the Digital Experience with Composable Commerce on Retail Remix.

Top episodes

1. 1. How M&M’S Sweetened the Digital Experience with Composable Commerce

   Retail Remix

   Mars, Inc. discusses the digital transformation of the iconic M&M’S brand using composable commerce and agile processes.

2. 2. Designer Norma Kamali on how the pandemic 'fast-forwarded' her 50-year-old brand

   The Glossy Podcast

   Designer Norma Kamali shares how her 50-year-old legacy fashion brand 'fast-forwarded' its digital evolution during the pandemic.

3. 3. Why Brick-and-Mortar Stores Are Essential to Office Depot's B-to-B Services Transformation

   Total Retail Talks

   Office Depot details its transformation from a traditional office supplies retailer into a modern digital business services platform.

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