Andrew Bialecki, Klaviyo's founder, discusses the platform's core identity as a data repository and how it leverages data for ecommerce growth and marketing.
Andrew Bialecki, Klaviyo's founder, discusses the platform's core identity as a data repository and how it leverages data for ecommerce growth and marketing.
Omer Hazer explains how to use customer data and segmentation within marketing automation tools like Klaviyo to boost profits and improve margins.
Klaviyo's VP of Product explains how brands use unified data and advanced segmentation to combat rising ad costs and improve customer lifetime value.