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Cody and Connor explore the fundamentals of attribution and measurement in e-commerce marketing.

Source: E001: A Deep Dive into attribution and measurement on Marketing Operators.

Top episodes

1. 1. E001: A Deep Dive into attribution and measurement

   Marketing Operators

   Cody and Connor explore the fundamentals of attribution and measurement in e-commerce marketing.

2. 2. Meta’s Manus AI Enters the Chat: Is Media Buying “Dead”?

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   The hosts discuss Meta's AI integration in Ads Manager and the evolution of media buying.

3. 3. Incrementality Playbook Every Ecommerce Marketer Needs

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   A guide on using incrementality and data causality to drive e-commerce growth.

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