Nik Sharma answers listener questions about increasing AOV through messaging, subscription models, bundling, and product page A/B testing.
Nik Sharma answers listener questions about increasing AOV through messaging, subscription models, bundling, and product page A/B testing.
Discusses setting realistic AOV goals, how product assortment influences value, and using free shipping thresholds as a lever to increase order size.
Guest Lachezar Voynov shares how tiered discounts and quantity breaks on product pages can drive a 30% increase in AOV.