In-House Marketing

Top 3 podcast episodes answering this question on AskThePods · building an effective in-house marketing team.

Answer

CMO Cody Plofker discusses the marketing operations and strategies at Jones Road Beauty, specifically comparing in-house versus agency models.

Source: S6 E6: The Little Makeup Brand Who Could: How Jones Road Conquered DTC on Limited Supply.

Top episodes

  1. 1. S6 E6: The Little Makeup Brand Who Could: How Jones Road Conquered DTC

    Limited Supply

    CMO Cody Plofker discusses the marketing operations and strategies at Jones Road Beauty, specifically comparing in-house versus agency models.

  2. 2. S13 E11: Marketing, Mega-Catalogs, Mattresses, and More (with Jared Brody, EVP Marketing at Resident + Ashley Furniture)

    Limited Supply

    Jared Brody shares insights on building and leading massive in-house marketing teams for major furniture brands Resident and Ashley Home.

  3. 3. Unlocking Growth Levers with Connor Dault, CMO of Fast-Growth DTC Supplement Brand Gruns

    Marketing Operators

    Gruns CMO Connor Dault explains his onboarding process and how to optimize an existing marketing team to unlock growth levers.

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