Gift With Purchase

Answer

Steve Chou and Toni break down their Black Friday playbook, focusing on using free gifts with purchase to maintain margins and drive profit.

Source: 616: The Black Friday Playbook We’re Using This Year on The My Wife Quit Her Job Podcast.

Top episodes

1. 1. 616: The Black Friday Playbook We’re Using This Year

   The My Wife Quit Her Job Podcast

   Steve Chou and Toni break down their Black Friday playbook, focusing on using free gifts with purchase to maintain margins and drive profit.

2. 2. Black Friday Marketing Tips — Nathan Ho | How To Run BFCM Deals, Why To Prep Early For Black Friday, Why Free Gifts Boost Cart Size, How Gifts Help Launch New Products, Why Tiered Promos Boost AOV, How To Simplify BFCM Promos For Clarity (#444)

   Ecommerce Coffee Break

   Nathan Ho discusses why free gifts boost cart size and how tiered spending promotions can increase average order value (AOV) during BFCM.

3. 3. 🏆 SHOPIFY 1% WINS: What Actually WILL Kill Your Business

   Shopify1Percent

   Jay Myers and Daniel Patricio discuss e-commerce wins, specifically highlighting how gift with purchase offers outperform standard discounts.

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