Future Of Marketing

Answer

Amy Lanzi, CEO of Digitas North America, discusses the future of marketing, AI's impact, and why the traditional CMO role is shifting at the Cannes Lions festival.

Source: The CMO is a dying role, says Digitas' Amy Lanzi on Decoder with Nilay Patel.

Top episodes

1. 1. The CMO is a dying role, says Digitas' Amy Lanzi

   Decoder with Nilay Patel

   Amy Lanzi, CEO of Digitas North America, discusses the future of marketing, AI's impact, and why the traditional CMO role is shifting at the Cannes Lions festival.

2. 2. Marketing is experiencing an AI reckoning

   Modern Retail Podcast

   Modern Retail editors unpack the AI reckoning in marketing, exploring how workflows and creative output are changing amid rising acquisition costs.

3. 3. The Marketer’s North Star is Myth

   Future Commerce

   Brian Lange explores how 'positionless marketing' is revolutionizing team structure, agility, and creativity in the age of AI.

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