Future Of Digital Agencies

Answer

Amy Lanzi, CEO of Digitas, discusses how AI, the creator economy, and shifting brand demands are redefining the agency landscape and the role of the CMO.

Source: The CMO is a dying role, says Digitas' Amy Lanzi on Decoder with Nilay Patel.

Top episodes

1. 1. The CMO is a dying role, says Digitas' Amy Lanzi

   Decoder with Nilay Patel

   Amy Lanzi, CEO of Digitas, discusses how AI, the creator economy, and shifting brand demands are redefining the agency landscape and the role of the CMO.

2. 2. How brands and creators are fighting for your attention — and your money

   Decoder with Nilay Patel

   Guest host Hank Green interviews Digitas CEO Amy Lanzi about how brands and agencies are evolving to fight for attention in a fragmented digital world.

3. 3. S16 E9: Why DTC Brands Need AI-Driven Personalization (with Liam Millward, Co-founder and CEO at Instant)

   Limited Supply

   A look at how AI-driven personalization is shifting ecommerce and what that means for the ongoing importance and evolution of digital agency relationships.

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