Explores AI-driven media management and Amazon Ads' full-funnel solutions for scaling campaigns across awareness, consideration, and conversion.
Explores AI-driven media management and Amazon Ads' full-funnel solutions for scaling campaigns across awareness, consideration, and conversion.
Meta's Garrick Tiplady and Kitsch’s Yingying Kuang discuss scaling creative and media buying strategies using AI and machine learning.
Discusses using AI for top-of-funnel testing and media buying strategy to scale gifting and e-commerce brands.