Full-Funnel Advertising With Ai

Answer

Explores AI innovation in media management and how Amazon Ads' full-funnel solutions help brands scale across all funnel stages.

Source: AI-Driven Media Management, with Gigi and Amazon Ads (Part 2) | EMARKETER Miniseries on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. AI-Driven Media Management, with Gigi and Amazon Ads (Part 2) | EMARKETER Miniseries

   Behind the Numbers: an EMARKETER Podcast

   Explores AI innovation in media management and how Amazon Ads' full-funnel solutions help brands scale across all funnel stages.

2. 2. Bonus: Meta’s Garrick Tiplady & Kitsch’s Yingying Kuang on Scaling Creative and Media Buying with AI

   DTC Podcast

   Meta and Kitsch leaders discuss how AI allows performance marketers to move from manual media buying to high-level strategy and storytelling.

3. 3. Ep 626: How Wolfe Sells Gifting to Everyone: Top of Funnel Testing, CTV, and AI

   DTC Podcast

   Matt Heckathorn explains how to utilize top-of-funnel testing, CTV, and AI to scale gifting and e-commerce brands.

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