Experts from Meta and Kitsch discuss scaling DTC brands using AI for creative strategy and media buying on Meta platforms.
Experts from Meta and Kitsch discuss scaling DTC brands using AI for creative strategy and media buying on Meta platforms.
Breakdown of Meta's 'Andromeda' tools, including AI assistants and creative testing designed to improve full-funnel DTC performance.
Matt Heckathorn explains how to scale advertising through top-of-funnel testing, CTV investments, and AI-driven creative strategy.