Freemium Models

Answer

Focuses on Grüns' subscription flows, lifecycle design for preventing churn, and strategies for driving upgrades and increasing LTV.

Source: What Grüns, Marty Supreme, and TikTok Shop Teach Us About Modern Marketing on Marketing Operators.

Top episodes

1. 1. What Grüns, Marty Supreme, and TikTok Shop Teach Us About Modern Marketing

   Marketing Operators

   Focuses on Grüns' subscription flows, lifecycle design for preventing churn, and strategies for driving upgrades and increasing LTV.

2. 2. DTC OG Ezra Firestone on How the Game Has Shifted and What’s Working Now

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   DTC veteran Ezra Firestone discusses the evolution of ecommerce, building software companies, and current growth strategies.

3. 3. Chat GPT Shopping, Striking a Balance with SMS & How We’d Build a Marketing Team from Day One

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