Explores how brands can use exclusivity to stand out during the chaotic Q4 holiday season without relying on heavy discounting.
Explores how brands can use exclusivity to stand out during the chaotic Q4 holiday season without relying on heavy discounting.
Features Erika Geraerts of Fluff, who uses a limited drop model to maintain high brand exclusivity and community engagement.
StockX co-founder Josh Luber discusses building hype and using exclusive drops to drive demand in the modern collectible market.