Email Marketing Roi

Answer

Chris Shaffer discusses why email remains the highest ROI marketing activity for ecommerce in 2025, with returns ranging from 36:1 to 72:1.

Source: 605: Why 99% Of Ecommerce Content Fails (And What Actually Works) With Chris Shaffer on The My Wife Quit Her Job Podcast.

Top episodes

1. 1. 605: Why 99% Of Ecommerce Content Fails (And What Actually Works) With Chris Shaffer

   The My Wife Quit Her Job Podcast

   Chris Shaffer discusses why email remains the highest ROI marketing activity for ecommerce in 2025, with returns ranging from 36:1 to 72:1.

2. 2. Ep 583: Counter Intuitive Ways to Maximize Net Present Value from Your Email List with Jordan Gordon

   DTC Podcast

   Jordan Gordon explores maximizing the Net Present Value (NPV) and lifetime value of email lists through counter-intuitive retention strategies.

3. 3. Email 101 for Ecommerce Merchants: Maximizing Your Store's Potential | #155 Dave Rodenbaugh

   Ecommerce Coffee Break

   Dave Rodenbaugh discusses the reality behind the '42x ROI' email statistic and how to implement a standard playbook to maximize store potential.

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