Gen Furukawa from Prehook discusses using interactive quizzes on Shopify to capture customer preferences and boost conversion rates in a post-iOS 14 world.
Gen Furukawa from Prehook discusses using interactive quizzes on Shopify to capture customer preferences and boost conversion rates in a post-iOS 14 world.
An exploration of how quizzes drive zero-party data collection and personalization for eCommerce brands, featuring Prehook co-founder Gen Furukawa.
Tom Coburn of Jebbit explains the mechanics of how quizzes increase conversion rates and engagement for Shopify merchants.