Jim and April MacLean discuss the strategic value and tactics of building communities to drive brand loyalty and customer retention for e-commerce businesses.
Jim and April MacLean discuss the strategic value and tactics of building communities to drive brand loyalty and customer retention for e-commerce businesses.
Costanza Tomba explains how TA-DAAN uses a community of over 200,000 followers to drive artisanal growth through feedback and advocacy.
This episode explores the value of in-person networking and the 'magic' of the eCommerceFuel community for store owners.