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We're Doubling Down on Live Events

The eCommerceFuel Podcast · with Audrey Smith · September 17, 2021 · 34 min

Summary

This episode reveals eCommerceFuel's renewed commitment to in-person events, driven by the belief that real community value and connections are forged offline. The introduction of Audrey Smith, an experienced event planner, signifies a strategic investment in elevating live experiences for their 7-figure store owner community post-pandemic. Listeners will gain insight into the "why" behind this shift and a sneak peek into upcoming events designed to foster deeper relationships and knowledge sharing among members.

Key takeaways

Themes

founder & leadershipbrand & content

Topics covered

community buildingin-person networkingevent strategypost-pandemic business strategiesstrategic hiringmembership organizations

Episode description

The real magic of the ECF community is when you get together in person. It's where stories are born, memories are made, and friendships are created. For the last 2 years, we have wanted to bring someone into the team who could focus on the magic of bringing people together, and I'm happy to announce that Audrey Smith, event planner extraordinaire, has joined the ECF team to up-level our post-pandemic live event game plan. In this episode, we're diving into Audrey's background in event planning, what made her apply for ECF, and what her favorite planning has been so far. We're also talking about what is coming down the pipeline for ECF, including a sneak peek of the upcoming ECF Live, and what you can expect in the near future when it comes to regional events. You can find show notes and more information by clicking here: https://bit.ly/3lsOYmB Interested in our Private Community for 7-Figure Store Owners? Learn more here. Want to hear about new episodes and eCommerce news round-ups? Subscribe via email.

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Frequently asked about this episode

What does this episode say about founder & leadership?
In-person events are a critical component for fostering deep connections and community among high-level ecommerce professionals, often more effectively than online interactions.
What does this episode say about brand & content?
Strategic hires, like a dedicated event planner, are essential for scaling and professionalizing community-building efforts, especially when pivoting to an increased focus on live interactions.
What does this episode say about founder & leadership?
Leveraging regional events alongside larger conferences can increase accessibility and engagement for community members.
What does this episode say about founder & leadership?
Post-pandemic, there's a significant opportunity to "double down" on live events as members seek more impactful, real-world networking and learning experiences.
What does this episode say about founder & leadership?
Investing in high-quality, curated live events can strengthen a brand's value proposition and member retention for exclusive communities.

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