Paulina Masson, founder of Shopkeeper, breaks down various pricing strategies including psychological pricing, price anchoring, and dynamic pricing.
Paulina Masson, founder of Shopkeeper, breaks down various pricing strategies including psychological pricing, price anchoring, and dynamic pricing.
Mike speaks with Drew Marconi of Intelligems about the personal nature of pricing and how to navigate setting the 'right' price for growth.
A deep dive into pricing strategies specifically tailored for an inflationary environment, featuring tools for testing and optimization.